When you do the same things, day in and day out, you start to lose sight of the things you love. That’s where I come in. In the following videos you’ll learn how to reach a new level of energy in your pitch and innovate around people.

....and that’s a good thing. Moving images move people. Other than being in the same room as someone, video is as close as you can get to another person via digital communication, making it the most important tool in your arsenal.

Webinars, webcasts, Townhalls, that one-off video you recorded for Steve while waiting for the train because it was easier than writing an email on your phone--it's all video, and all video is communication. So let's make sure it's clear and effective.

This is the question you should ask before you do anything. Why are you making this video?

Identify the one thing you want people to take away from your video, and the rest will follow.

With so much video out there, only certain ones will really make an impact on us. And they make an impact because they have that je ne sais quoi--the hook.

I’m going to need your full attention for this: if you follow these steps, all of your communication from now on will be infinitely better.

As interesting as you are, your videos will be vastly improved by bringing your colleagues, your mentors, people who inspire you together for the camera.

Be a magpie: there is always an opportunity to find a new piece of information, a fresh video clip, an exciting piece of media to include in your Touchcast.

Repeating your key message, in different ways, ensures your audience leaves with the right takeaway.

When you’re recording a video it’s more than being in the right frame of mind… you also need to get the frame right!

The best speakers have a resonant brand. You can, too. Find what makes you special and translate that quality into a vibrant energy you’ll deliver in your video.

Don’t think too far ahead: get some quick and dirty ideas rolling, start shooting, and then get feedback from your peers. You’ll be surprised how much you learn.

Being personal is a dynamic way to be persuasive. Stay in touch with your passions, be honest, and see what happens.